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Objective:
Complete overhaul of the companies website with a focus on major improvements in aesthetics, usability and functionality.
Background:
With numerous writeups and features on leading news shows like Fox & Friends, Fairy Tales Hair Care business was accelerating at a phenominal pace. Sales were up 400% in the last year and thier existing site, built on a competitors platform, was no longer up to the task. The company needed a new site, with enhanced eCommerce features, and they needed it fast.
Features and Functionality:
Visitor registration area
Multiple client maintainable content areas
Full "turn-key" eCommerce system
Newsletter manager traffic driving tool
Technology:
Microsoft Active Server Pages
Microsoft IIS
Windows 2003 Server
Microsoft Database
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